The specific context of Swiss logistics
Switzerland has characteristics that make logistics more complex than the European average:
- Alpine transit corridor with restrictions on heavy traffic, night restrictions, seasonal variations and driving time regulations (CH + EU)
- High market fragmentation: many transport SMEs with 5–50 vehicles, without dedicated IT resources
- Enterprise clients requiring EDI or API integrations with their supply chain systems
- Environmental reporting (CO₂) increasingly required by international clients
Where logistics loses efficiency and margin
- Manual planning: orders via email, assigned by phone. Every assignment error costs fuel and time.
- Absent traceability: the client calls to find out where the goods are. The driver replies via WhatsApp. Nothing is formally recorded.
- Paper proof of delivery: CMRs arrive at the office days later. Disputes are handled without digital documentation.
- Disconnected invoicing: rates are manually recalculated for every invoice. Errors and delays are the norm.
- No customer integration: enterprise clients require real-time data. Providing it manually is costly and not scalable.
The digitalisation journey for a transport company
Phase 1: digitalise planning. Orders in the system, digital driver assignment, stop WhatsApp updates.
Phase 2: traceability and proof of delivery. Mobile app for drivers, digital signature, POD automatically attached to every shipment.
Phase 3: integration and automatic invoicing. Rates linked to shipments, automatic invoicing, integration with main customer systems.
Each phase has a measurable ROI before moving to the next.